What is a potential benefit of showing a price in your ad?

What is a potential benefit of showing a price in your ad?

• A. If a customer sees the price and still clicks your ad, you know they're interested in potentially buying that product at that price.
• B. It guarantees a sale.
• C. It increases impressions.
• D. It lowers overall ad spend by itself.

Answer: (A)

Showing a price in your ad helps pre-qualify your audience by setting clear cost expectations. When someone clicks after seeing the price, it signals they are at least considering purchasing at that price, indicating higher purchase intent than those who click without price context. That intent signal lets you align your bids and landing pages to that price point, potentially improving conversion efficiency and making your ad spend more effective. It’s not a guarantee of a sale, and it doesn’t by itself increase impressions or automatically lower overall spend.

Showing a price in your ad helps pre-qualify your audience by setting clear cost expectations. When someone clicks after seeing the price, it signals they are at least considering purchasing at that price, indicating higher purchase intent than those who click without price context. That intent signal lets you align your bids and landing pages to that price point, potentially improving conversion efficiency and making your ad spend more effective. It’s not a guarantee of a sale, and it doesn’t by itself increase impressions or automatically lower overall spend.